Privacy policy

Privacy Statement

  • Introduction and general information

Thank you for your interest in our website. The protection of your private data is an important concern to us. That means we oblige ourselves to handle the provided data with great care and great sense of responsibility. In the following you will find information about the handling of your data, which is being collected while using our website. The processing of your data complies with the legal data protection requirements. Our website contains links to other websites. We should point out that we do not influence the presentation or content of other websites. Nor can we therefore accept any liability for the up-to-dateness, correctness, completeness or quality of information provided there. Please read the data protection declarations on these sites if you are concerned about their methods of data collection and usage.

  • Contact information

Responsible authority according to the legal data protection requirements

Brühler Straße 103
42657, Solingen
Tel.: 0212 26017182


  • Definition

Our privacy statement is supposed to be simple and understandable to everyone. The privacy statement usually uses the terms and definitions of the General Data Protection Regulation (GDPR). The official definitions are being explained in art 4 GDPR.

  • Data processing while visiting our website

If you’re using our website, it is technologically necessary that your internet browser transmits data to our web server. The following data will be recorded during a running connection between your internet browser and our web server:

  • Domain visited
  • Date and time of the request
  • Site from which the data file has been requested
  • Access status (Such as file was transmitted, or file was not found, etc.)
  • Browser and operating system used
  • IP-address of the requesting computer
  • Volume of data transmitted

We raise the listed data to ensure a smooth connection set-up and to allow the user to comfortably use our website. Furthermore, the log file serves the analysis of system security and stability as well as administrative purposes. The legal basis for the temporary data or log file storage is art. 6 Part 1 lit. f GDPR.

For technical security reasons, especially to repel attempted attacks on our web server, this data may be temporarily stored. Identification of individuals is not possible with this data. After seven days at the latest, the data is being anonymized on domain level by shortening the IP address, so that a reference to individual users is not possible anymore. No analysis of any of this data, except for statistical reasons in an anonymized way, is taking place. A data integration between this data and data from other sources is not carried out.

You can visit our site without sharing any personal information. We merely store access data which is not personally identifiable such as the name of your internet service provider, the web page you have come from to visit our website, or the name of the file that you have requested. This data is solely analyzed to improve our performance. Identification of individuals is not possible.

Personal data is only collected if you voluntarily offer this data to us in the framework of your order or during the creation of a customer account or registration for our newsletter. We only collect and use your personal data where this is necessary for the fulfilment and handling of your requests. We use your email address outside of contractual processing exclusively to send you a newsletter for our own marketing purposes. You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal. You can unsubscribe from the newsletter at any time using the relevant link in the newsletter or by contacting us. Your email address will then be removed from the distributor. Personal data will be transmitted encrypted via SSL during the order process.

We protect our website and other systems against loss, damage, access, alteration or circulation of your data by unauthorized people by implementing technical and organizational action.

  1. General data processing on the website (web analysis, commercial tracking, cookies, newsletter and social media plug-ins excluded)
  • Contact form and contact via mail

If you contact us via e-mail or using our contact form, we will store your name, your contact data and the content of your request solely for the purpose of answering it. Under no circumstances will this data be published or transferred to third parties without your permission. The processing will occur in accordance to art. 6 (1) lit. b GDPR and is required for the fulfilment of a contract with you. The messaging history will be processed and stored by Zendesk to ensure an optimal response to your concern.


  • Creating a customer account

You have the opportunity to create a customer account on our website to track your order, to keep the overview of your orders and to manage your newsletter settings. In the context of registration and set-up we collect and use the following personal data:

  • Name, surname, title
  • Address
  • E-mail address
  • Date and time of the registration


  • Web analysis and commercial tracking


  • Google Analytics

Our website uses the online marketing programme “Google AdWords”, including conversion tracking. Google conversion tracking is a service operated by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”). If you click on adverts placed by Google, a cookie is placed on your computer for conversion tracking. These cookies have limited validity, do not contain any personal data and thus cannot be used for personal identification. If you visit certain pages on our website and the cookie has not yet expired, we and Google can recognize that you have clicked on the advert and were forwarded to this page. Every Google AdWords customer receives a separate cookie. Therefore, it is not possible to track cookies relating to the websites of AdWords customers. The information collected using the conversion cookie serves the purpose of producing conversion statistics. This allows us to find out the total number of users who have clicked on our adverts and were forwarded to a page equipped with a conversion tracking tag. However, they do not receive any information with which could be used to personally identify users. Processing is carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in targeted marketing and analysis of the effectiveness and efficiency of this marketing.

You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR by contacting us, for reasons relating to your personal situation. You can prevent the storage of cookies by choosing corresponding technical settings in your internet browser. We would, however, like to point out that this may prevent you from making full use of all the functions of this website. You will then not be included in the conversion tracking statistics. You can also deactivate personalized advertising in Google’s advertising settings. You can find an introduction to this at You can also deactivate the use of cookies by third parties by calling up the Network Advertising Initiative deactivation page at and following the opt-out instructions.

You will find more information as well as Google’s data protection declaration at:


  • Social Media Plugins

Social networks (Facebook, Twitter and Xing) are solely integrated as links to the relevant services on our website. After clicking the integrated text/ picture link you will be forwarded to the respective provider. Only after the forwarding your user information will be transmitted to the respective provider. Information about the handling of your personal data at these websites can be found at the respective privacy policies of the provider.

With the help of Social Media Plugins (“Plugins”) of different social networks you can share or recommend content or products.

If you enter a website which contains such a plugin, your browser will set up a connection with the respective social network. The content of the plugin will be transmitted from the social network straight to your browser and will then by integrated into the website.

Through the integration of the plugins, the social network will receive the information, that you entered our website. If you’re logged in to the social network, it can assign the visit to your account. If you interact with the plugin, by for example clicking the “Like”-button or commenting, the respective information will be transmitted to the social network and stored there.

Purpose and extent of the data collection as well as the further processing and usage of the data by social networks as well as the corresponding rights and setting opportunities to protect your privacy can be taken from the privacy policies of the respective networks or websites. Please find the links below.

If you do not want social networks to collect your data through our website, you have to log yourself out of the respective social network prior to entering our website.

Even if you’re not logged in to your social networks, websites with active social plugins can still send data to social networks. With an active plugin a personalized cookie will be created every time you enter a website. Since your browser is transmitting this cookie unasked every time you’re going online, the network is principally able to create a profile, which contains the websites the user connected to the personalized cookie has entered. And it also would be possible to assign this personalized cookie to a person at a later time. For example, if you’re eventually logging in to a social network.

We’re using the following plugins on our website:

Facebook, Twitter, Youtube, Pinterest and Instagram

If you do not want social networks to collect data from you through plugins, you can just disable them with one click on our website or choose the function “block cookies from third-parties” in your browser settings. Then, the browser doesn’t send any cookies to the server anymore. With this setting, however, some other cross-page functions besides the plugins may also not work properly.


We’re using plugins of the social network, which is operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA („Facebook“).

Please find the privacy policy of Facebook here:


We’re using plugins of the social network Twitter, which is operated by Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107, USA („Twitter“).

Please find the privacy policy of Twitter here:


We’re using plugins of the social network Pinterest, which is operated by Pinterest Inc., 635 High Street, Palo Alto, CA, USA („Pinterest“).

Please find the privacy policy of Pinterest here:


We’re using plugins of the social network Youtube, which is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States („Youtube”).

Please find the privacy policy of Google Inc. here:


We’re using plugins of the social network Instagram, which is operated by Instagram, LLC Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA (“Instagram”).

Please find the privacy policy of Instagram here:

  • Cookies

Our website uses cookies. Cookies do not cause any damage to your computer or contain any viruses. Cookies serve to make our website more user-friendly, efficient and secure. Cookies are small text files that are placed on your computer and stored in your browser. Most of the cookies we use are “session cookies.” This means that they are automatically deleted after your visit. Other cookies remain on your end device until you delete them. These cookies enable us to recognize your browser upon your next visit.

Cookies are partly used to store settings to make website processes easier (for example already selected options). If personal data was processed though cookies implemented by us, the processing complies with art 6 (1) lit. B. GDPR either because it is required for the fulfilment of a contract with you or due to our justified interest in an optimized functionality of our website as well as a customer-orientated user experience.

You can set your browser so that you are informed about the placement of cookies or exclude the acceptance of cookies in general and activate the automated deletion of cookies when closing your browser. If you deactivate cookies, this can limit the functionality of this website.


Internet Explorer:




You can also individually manage cookies of many companies and functions, which are being used for commercial reasons. Therefore use the respective user tools, that can be found at or

Most browsers also offer a so-called „do-not-track-function”, with which you can declare, that you don’t want to be “tracked” by websites. If this function is used, the browser tells commercial networks, websites und applications, that you don’t want to be tracked or receive behavior-based advertisement. Information and manuals on how to manage this function, depending on the browser you’re using, can be found here:

Google Chrome:

Mozilla Firefox:

Internet Explorer:



Additionally, you can prevent the loading of the so-called script. NoScript only allows the running of JavaScripts, Java and other plugins with trustworthy domains of your choice. Information and manuals on how to manage this function can be found here: (for example for Mozilla Firefox:

Please note, that the deactivation of cookies may result in limitation of the website’s functionality.


  • Data transfer and recipient

A transfer of your personal data to third parties does not occur, except


  • if we pointed it out explicitly in the description of the respective data processing,
  • if you gave us your explicit permission after art 6. (1) S. 1 lit. a GDPR,
  • the transfer is necessary after art 6. (1) S. 1 lit. a GDPR for assertion, exertion or defense of legal claims and if there is no reason to believe, that you have a predominant protection-worthy interest in the non-disclosure of your data,
  • in the case that after art 6. (1) S. 1 lit. a GDPR there is a legal obligation for the data transfer and
  • if it’s necessary after art 6. (1) S. 1 lit. a GDPR to fulfill a contract with you.


Furthermore, we’re using external service providers for the processing, which have been chosen carefully and assigned in writing. They are bound to our instructions and are regularly monitored by us. If required, we concluded contracts after art 28 DSGVO with them. Those are service providers for webhosting, e-mail sending as well as maintenance of our IT-systems and order processing (ERP), etc.


  • Duration of storage of personal data

The duration of the storage of personal data is determined by the relevant statutory storage periods (e.g. from commercial law and tax law). After expiry of the respective period, the corresponding data are routinely deleted. Insofar as data is required for contract fulfilment of initiation or if we have a legitimate interest in the continued storage, the data will be deleted if they are no longer required for these purposes or if you utilize your right of revocation or objection.

  • Your rights

Below you will find information on the rights which are granted to individuals by the applicable data protection law vis-à-vis the person responsible for processing your personal data:

The right to request information concerning your personal data processed by us after art. 15 GDPR. You may, in particular, request information on the processing purposes, the category of personal data, the categories of recipients to whom your data has been disclosed, the planned retention period, the existence of a right to rectification, deletion, limitation of processing or objection, the existence of a right to complain, the source of your personal data, unless obtained from us, and the existence of automated decision-making, including profiling and, where appropriate, meaningful information about the respective details.

The right to demand, without delay, correction of incorrect personal data or to complete personal data stored by us in accordance with art. 16 GDPR.

The right to demand deletion of your personal data retained by us, according to art. 17 GDPR, unless the processing thereof is required with regard to the right to exercise freedom of expression and information, for fulfillment of a legal obligation, for reasons of public interest or for the assertion, exercise or defense of legal claims.

The right to demand, pursuant to Art. 18 GDPR, limitation of processing your personal data, as far as the accuracy of your personal data is disputed by you, the processing is illegal, but you refuse the deletion thereof and we no longer require the data, but you, however, need them for the assertion, exercise or defense of legal claims or you have objected to the processing in accordance with art. 21 GDPR.

The right to receive, in accordance with art. 20 GDPR, your personal data provided by you in a structured, common and machine-readable format or to request transfer thereof to another person responsible.

The right to complain to a supervisory authority in accordance with art. 77 GDPR. Generally, you can contact the supervisory authority of the federal state of our above-named office or, if applicable, your usual place of residence or work place.

Right to revoke granted consent according to art. 7 (3) GDPR: You have, at any time, the right to revoke your consent to the processing of your personal data effective in the future. In case of revocation, we will delete the data concerned immediately, unless further processing is founded on a legal basis for processing without consent. The revocation of consent does not affect the lawfulness of the processing carried out on the basis of the consent before the revocation;

Right of objection

If your personal data is processed by us on the basis of legitimate interests pursuant to art. 6 (1) sentence 1 lit. f GDPR, you have the right to object to the processing of your personal data in accordance with art. 21 GDPR, insofar as this is for reasons that arise from your particular circumstances. Insofar as the objection is directed against the processing of personal data for the purpose of direct marketing, you have a general right of objection without the requirement of specification of particular circumstances.

  • Changes and latest version of the privacy statement

We reserve the right to update or adjust this privacy statement regarding to the applicable data protection rules. This way we can adjust them to the latest legal requirements and can take changes in our services into consideration. The respective current version applies for your visit.

This version was las updated on: April12th 2020